OUR CORE VALUES

 

The Applied® Core Values reflect our foundation, our present and our future. They serve to guide our actions and to reinforce required performance with an emphasis on customer focus, continuous improvement, accountability and teamwork.

INTEGRITY

Honest and trustworthy in all we do

 

RESPECT

Fair and ethical relations with everyone

 

CUSTOMER FOCUS

Dedicated to customer needs, providing value-added service at every touch point

 

COMMITMENT TO EXCELLENCE

Quality in our products, service and support

 
ACCOUNTABILITY

Motivated and responsible for our actions and results

 
INNOVATION

Creative in generating value; anticipating and embracing change for new opportunities

 
CONTINUOUS IMPROVEMENT

Committed to becoming better, as individuals and as a team

 
TEAMWORK

Working together, winning together